Skincare company Neutrogena faced mounting pressure to address an accusation from Hayden Panettiere dating back to May, which intensified following her recent passing. Neutrogena has now broken its silence with a statement on Instagram, acknowledging the end of their partnership with Panettiere without delving into specifics or directly addressing the allegations linked to her comments on postpartum depression.
Panettiere, known for her roles in TV shows like Heroes and Nashville, served as Neutrogena’s global brand ambassador from 2005 to 2015. Following her public discussion about postpartum depression on Live with Kelly and Michael in 2015, her collaboration with Neutrogena abruptly terminated.
During a podcast interview with Jay Shetty, Panettiere claimed Neutrogena had attempted to dismiss her based on a morality clause in her contract after her remarks on postpartum depression. Despite pushback from her representative, the fallout led to the end of her association with the brand. Panettiere expressed disappointment over the lack of communication from Neutrogena post-incident, highlighting the challenges faced by women dealing with postpartum depression.
In response to the widespread outcry from fans and influencers, Neutrogena’s recent Instagram post expressed sorrow over Panettiere’s demise and commended her for shedding light on important issues. The brand promised to support initiatives aiding women struggling with postpartum depression through a significant investment in community health resources. Neutrogena pledged to share more details on their plans in due course, aiming to contribute positively to the cause.