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Sunday, April 20, 2025

Inside Celebrity Big Brother host Will Best’s life from longterm girlfriend to successful business

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Will Best has fronted numerous TV shows, but he’s arguably best-known for presenting Big Brother and the celebrity edition of the reality TV show alongside AJ Odudu.

Will and AJ are returning to screens on Monday, April 7 with a new series of Celebrity Big Brother, which will see a fresh set of famous faces enter the iconic house in hope of being crowned the winner.

Those rumoured to be taking part in this year’s CBB include Ella Rae Wise, Chris Hughes, Tommy Fury, Chesney Hawkes and Trisha Goddard.

As we welcome Will and AJ back to our screens, here we take a look into Will’s life away from CBB…

Will, 40, was born in London but grew up in Tadcaster in Leeds. He kickstarted his media career back in 2010 and has gone on to become both a TV presenter and entrepreneur.

Will started out presenting on MTV, hosting Suck My Pop on VIVA with Kimberley Walsh as well as voicing the MTV Top 20 chart. This led to him joining T4 in 2011, where he hosted T4 On The Beach and other shows.

In both 2012 and 2013, Will presented coverage of the iTunes Festival for Channel 4 with Nick Grimshaw, and he also fronted Your Generation TV, before teaming up with Alesha Dixon in 2017 to present Dance, Dance, Dance.

However, he’s not only a television presenter as Will is also a successful entrepreneur. He is the co-founder of electronic music sharing site audiosplitter.fm, which launched in 2015.

As well as this, Will and his pal Henry Farnham co-founded the drinks company Bloody Drinks in 2017. The business specialises in canned Bloody Mary cocktails, which are now stocked in shops such as Waitrose and Sainsbury’s and a host of bars across the country.

Will is in a longterm relationship with partner Tobi Rose. The couple began dating in 2010, but Tobi prefers to stay out of the spotlight.

Last year, it was reported that Will had proposed to his longterm girlfriend and the pair “couldn’t be happier”.

A source told The Sun at the time: “Naturally they are both overjoyed and can’t wait to celebrate making it down the aisle. There are no plans locked in at the moment.

“Due to both of their jobs they have a lot of celebrity pals – even if they don’t mix in so-called celebrity circles so the guest list will be impressive.”

Celebrity Big Brother airs on Monday, April 7 on ITV1 at 9pm

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